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Life Insurance Leads

We’re the experts in quality life insurance leads.

Pricing for Life Leads

We offer agents excellent value: (1) customers only pay for leads they receive, (2) we offer one of the lowest shared lead caps in the industry, (3) and we leverage the power of advanced technology and an industry leading call center to build best-in-class quality into our Premium Leads and Calls.

Plus, we offer a fair and easy return policy for bad leads. We have won numerous LeadsConcil LEADER awards, including most recently Best Conversion Rate, as voted on by the industry’s largest insurance lead buyers.

*Premium and Qualified Prospect Leads are automatically included, when available, as part of your mix for your selected lead packages. Calls must be added and configured separately in your account. Be advised that price determines priority when multiple agents captive with the same primary carrier are eligible.

In addition to the base life lead price, we offer optional demographic and lifestyle filters at an additional charge.  You’re never charged for geographic filters.

Lead Package Details

Premium Life Leads

  • Age 45-70
  • No Major Health Conditions (see below)

Standard Life Leads

  • Age 25-44
  • No Major Health Conditions (see below)

Final Expense Life Leads

  • Age 50-80
  • Max $25k Policy

Substandard Life Leads

  • Includes all leads that fall outside of above packages

Major Health Conditions Include:

  • Hepatitis
  • Drug/Alcohol Abuse
  • Pulmonary Disease
  • Stroke
  • Alzheimers/Dementia
  •    Vascular Disease
  • Cancer
  • Emphysema
  • Mental Health/Depression
  • Multiple Sclerosis
  • Heart Disease
  • Kidney Disease

Life Insurance Lead Sample

Contact Information
Name: John Doe Currently Insured: Yes
Email: johndoe@aol.com Current Provider: AIG
Daytime Phone: (512) 555-1212 Covered For: Less than 6 months
Evening Phone:   Policy Expires: 02/03/2010
Street Address: 123 Main Street    
Location: Austin, Texas 78704    
Person to be Insured
Name John Doe Tobacco User: No
Birthdate: 03/04/1961 Medications: No
Gender: Male Dangerous Activities: No
Relationship: Self Family Cancer: No
Marital Status: Married Family Heart Disease: No
Height: 6 Feet, 1 Inches    
Weight: 174 Lbs.    
Medications: Vitamins
Health Conditions: High Cholesterol
Coverage Options
Policy Type: Whole Life
Policy Term: 25 Years
Coverage Amount: $500,000


Life Insurance Lead Filters Available

Receive only the leads that make sense for your business.
Filters available for life leads include:

  • FREE Geographic Filters

Testimonials from Life Lead Customers

“You know I was concerned when InsuranceLeads merged with other companies several months ago.  My new account manager made promises and I was skeptical. Being able to commit and deliver is one of the keys to my practice.   Lo and behold, everything he promised he and his company did.  For me, a company that keeps its word is one I want to do business with. And InsuranceLeads meets that criteria.”

– Henry Levin, Agent

“Earlier this year I looked at my total lead cost with you and compared that cost to the life insurance commissions the leads generated.  I was very pleased.  I have used a number of Internet lead sources over the past few years, and your service is certainly one of the best.”

– Darmon Brizendine, Life Agent

Questions About Our Lead Service?

Give us a call at 1-877-801-4717 ext 1
Our offices are open from 8:00am-5:30pm CT, M-F.

Learn more by visiting our About Us, How It Works, and FAQ pages.